Posted by Elena del Valle on September 13, 2011
HispanicMPR.com podcast player
To mark its six anniversary HispanicMPR.com, an online forum and audio podcast for the exchange of information and ideas on business and Hispanic market topics for middle to senior executives, announced the top 25 interview podcasts downloaded in 2010.
The most downloaded podcast interviews of 2010 are, in descending order: Rupa Ranganatan (2007), John Mayerhofer, Laura Hernandez, Michele Valdovinos, Jaime Suchlicki, Ph.D., Matias Perel, Cynthia Nelson, Daniel Ayala, Carlos Santiago and Derene Allen, Derorah Ramirez, Martha Montoya, Liria Barbosa, Jose Reyes, Demian Bellumio, Mabel Valdiviezo, Teresa Iglesias Solomon, Maria Azua, Edna Chun, Ph.D., Carlos Alfaro, Antonio Otalvaro and Noah Otalvaro, Steve Bergsman, Gail Mills, Federico Subervi, Ph.D. and Diana Rios, Ph.D., Cynthia Hudson, and Kathleen Haley.
A comprehensive list of podcast guests beginning in 2006 may be found at https://www.hispanicmpr.com/podcast-list/
Started as a weblog for the Hispanic Marketing & Public Relations book (Poyeen Publishing, $49.95), HispanicMPR.com provides news and information and expert audio interviews. Visitors may sign up for regular email updates, search the website for Hispanic market information; and listen to podcasts on the website’s audio player or download them to their MP3 or iPod players. More information on HispanicMPR.com is available online at https://www.hispanicmpr.com
Posted by Elena del Valle on January 13, 2011
Blogged.com, a Southern California site striving to promote social discussions about news from various media sources, rated HispanicMPR.com Excellent with a score of 9.2 out of 10. According to Blogged, Editor Reviews, that site’s unbiased critique by editors of English language sites, are based on frequency of updates, relevance of content, site design, and writing style and compared to other blogs within the same category.
Cambridge, Massachusetts based WebsiteGrader.com, owned by HubSpot, rated HispanicMPR.com 99 of 100. According to the WebsiteGrader website, “A website grade of 99/100 for hispanicmpr.com means that of the millions of websites that have previously been evaluated, our algorithm has calculated that this site scores higher than 99% of them in terms of its marketing effectiveness.” The site accomplishes the grading with its own blend of 50 variables, including search engine data, website structure, traffic, and site performance.
Posted by Elena del Valle on October 29, 2010
HispanicMPR.com listed in fourteenth place of Top 100 PR Blogs at From PR to Eternity (http://www.fpte.co.uk/2010/01/12/worlds-top-100-pr-blogs-january-2010/), Matthew Watson’s blog.
Watson explains that “The list is by no means perfect since it only features blogs on the AdAge Power 150 with PR, Public Relations, Publicity or Flack in the title, and a few others that have been suggested to me by commenter’s. Although it’s just a bit of fun I think it’s still a fairly decent indicator of the world’s top PR blogs.”
A senior account executive at Speed Communications, Watson writes about online marketing and public relations. A while back he compiled a list of what he thought were the top public relations blogs listed on the AdAge Power 150. The list is, according to his site, still one of the most popular pages on his site.
Posted by Elena del Valle on July 13, 2010
HispanicMPR.com/B2B
HispanicMPR.com, a popular online forum and audio podcast for the exchange of information and ideas on business and Hispanic market topics for middle to senior executives, launched a new social media section
FOR IMMEDIATE RELEASE
Jul 13, 2010 – Boca Raton, Florida —To mark its fifth anniversary HispanicMPR.com, an online forum and audio podcast for the exchange of information and ideas on business and Hispanic market topics for middle to senior executives, launched a new social media section.
HispanicMPR.com/B2B or B2B (https://www.hispanicmpr.com/b2b) offers a flexible social media forum for business executives to meet colleagues, seek business opportunities and share news within a community of like minded business oriented people. The new section allows visitors to see public posts. In order to post new content and interact with others users must subscribe. The subscription process is easy and speedy, allowing users to share a professional profile and photo or graphic on the website. Posts may include one photo.
The creation of the social media section was driven by an ever increasing number of requests for article publication. Some of the article requests were unmet due to editorial guidelines or time restrictions. Thanks for the new section subscribers may now share their personnel, event, introduction requests and miscellaneous news announcements and establish business contacts with each other directly at B2B. Months of software development and trials and two months of beta testing preceded the section launch.
Started as a weblog for the Hispanic Marketing & Public Relations book (Poyeen Publishing, $49.95), HispanicMPR.com provides a forum for readers and authors of the book, website subscribers and visitors with an interest in business, marketing, media, communications, public relations, Hispanic markets and related topics to connect, discover the latest Hispanic market news and updates and listen to expert interviews and presentations in an audio podcast. Visitors may sign up for regular email updates, search the website for Hispanic market information; and listen to podcasts on the website’s audio player or download them for convenient listening on their MP3 or iPod players.
The Hispanic Marketing & Public Relations book (https://www.hispanicmpr.com/the-book/) provides 435 pages of information, case studies, graphics, market data and opinions based on the experiences of nineteen U.S. Hispanic market experts. Seventeen practitioners and two university academics, contributed fifteen chapters to the book.
More information on HispanicMPR.com/B2B, the HispanicMPR.com social media section, is available online at https://www.hispanicmpr.com/b2b
Contact:
Elena del Valle
elena@lnaworld.com
Posted by Elena del Valle on June 22, 2010
Tonya Scholz host of Social Chats, an online video program of the Association for Women in Communications South Florida Chapter, interviewed Elena del Valle, editor HispanicMPR.com, at the recent Public Relations Society of America PRSA Sunshine District Conference in Jupiter, Florida. During the six-minute recording they discuss HispanicMPR. Click here to watch the interview
Posted by Elena del Valle on April 19, 2010
Teresa Iglesias-Solomon, vice president, Multicultural and Latino Initiatives, Best Buy
Photo: Best Buy
A podcast interview with Teresa Iglesias-Solomon, vice president, Multicultural and Latino Initiatives, Best Buy is available in the Podcast Section of Hispanic Marketing & Public Relations, HispanicMPR.com. During the podcast, she discusses issues relating to marketing to Latinos with Elena del Valle, host of the HispanicMPR.com podcast.
Teresa leads strategies relative to serving diverse customers, with an emphasis on Hispanic communities. Her cross-functional team is responsible for gaining deep understanding of different cultures, and translating that insight into respectful and meaningful relationships in the company stores, online and in their communities.
Teresa, a 20-year industry veteran and native Latina who has lived and worked in Mexico and the United States, joined Best Buy in 2007. Prior to working with the national retail company, she led marketing efforts targeted to the U.S. Hispanic market for Domino’s Pizza where she established the company’s first-ever Hispanic Advisory Council and launched a national Hispanic campaign tied to the World Cup. She also has worked for Accu Bite Dental, Kellogg Company and Lever Brothers where she launched the first national campaign for Close-Up toothpaste targeting the Hispanic market in the United States.
Teresa earned her master’s in business administration from Stanford University in 1986. She serves on the board of directors for Amcore Bank, a regional chain with locations in Wisconsin and Illinois; and is a member of Latinos Unidos, a non-profit organization serving the Latino community in Ann Arbor, Michigan.
To listen to the interview, scroll down until you see “Podcast” on the right hand side, then select “HMPR Teresa Iglesias-Solomon” click on the play button below or download the MP3 file to your iPod or MP3 player to listen on the go, in your car or at home. To download it, click on the arrow of the recording you wish to copy and save it to disk. The podcast will remain listed in the April 2010 section of the podcast archive.
Posted by Elena del Valle on December 3, 2009
An article with comments by Elena del Valle, principal LNA World Communications and HispanicMPR editor and host, was recently published in Diversity Matters edited by Annette Merritt Cummings in the Bernard Hodes Group online publication (September/October 2009).
Posted by Elena del Valle on August 4, 2009
FOR IMMEDIATE RELEASE
Contact: Vanessa Bravo
vanebravo25@yahoo.com
Aug 04, 2009 – Boca Raton, FLA. – Hispanic Marketing and Public Relations (HispanicMPR.com) is reaching its fourth anniversary and is growing fast. What started four years ago as a small forum to share ideas about the book Hispanic Marketing & Public Relations (Poyeen Publishing, $49.95) has grown into a fully developed Web site with a wealth of information, articles, audio and video content about business topics and the Hispanic market.
Today, HispanicMPR.com offers visitors 44 guest articles authored by business, marketing, management and public relations specialists; 110 podcast interviews with national experts; 950 articles authored by Elena del Valle; 23 presentations by national experts on business topics; 48 videos, and many job ads. There is also a Books Section with a weekly book feature.
The Web site has become a useful tool for business executives and entrepreneurs interested in business, marketing, public relations and business development issues. It has grown a loyal pool of users: there are more than 3,500 subscribers signed up to receive a free e-mail newsletter. Each week, thousands of people access the Web site and download podcast interviews.
The podcasts, one of the favorite sections in the Web site, feature national experts such as Ruth Gaviria, executive director of Meredith Hispanic Ventures; Reinaldo Padua, assistant vice president at The Coca-Cola Company; Kathleen Haley, director of multicultural communication at Hewlett-Packard, and Rupa Ranganathan, an ethnic strategist and former senior vice president at the Strategic Research Institute.
Elena del Valle is the host and editor of HispanicMPR.com. She is also an author and principal of LNA World Communications , a marketing and communications company, where she is responsible for media training, strategic planning and client relations.
Why has HispanicMPR.com succeeded and grown so much during these four years? In a recent survey conducted by HispanicMPR.com among its e-mail subscribers, frequent users like Hector Galvan, Hispanic media relations and public relations representative at Boost Mobile; Dawn Randall, classified advertising manager at the Osceola News Gazette; and Nelson Merchan, president of Clicroi, said that HispanicMPR.com’s content is useful, unique and professionally written. (Find their comments at HispanicMPR User Comments).
Editor’s note: Elena del Valle is available as an expert source for interviews, podcasts, or public speaking opportunities.
Posted by Elena del Valle on January 30, 2008
FOR IMMEDIATE RELEASE
Contact:
Elena del Valle
elena@lnaworld.com
Kellie Kuecha
kellie@womenthatwin.com
January 30, 2008
Boca Raton, FL – Hispanic Marketing & Public Relations, HispanicMPR.com, an online forum and podcast for the exchange of information and ideas on Hispanic marketing and public relations, was recently selected Women that Win February 2008 Business of the Month. More information is available online at https://www.hispanicmpr.com/
Started as a companion website for the Hispanic Marketing & Public Relations book (Poyeen Publishing, $49.95), HispanicMPR.com provides a forum for readers and authors of the book, website subscribers and visitors to connect, discover the latest Hispanic daily market news and updates and listen to expert downloadable presentations and weekly podcast interviews.
Visitors may sign up for daily email updates, search the website for Hispanic market information; watch videos and listen to podcasts on the podcast announcement page, the website’s audio player or download them for convenient listening on their MP3 or iPod players.
The Hispanic Marketing & Public Relations book was a 2006 Choice Outstanding Academic Title, the first title in its category to be selected for the prestigious recognition. The book provides 435 pages of information, case studies, graphics, market data and opinions based on the experiences of nineteen U.S. Hispanic market experts. Seventeen practitioners and two university academics, contributed fifteen chapters to the book.
Florida based Women that Win founded by Kellie Kuecha, is dedicated to empowering women to continuously seek new horizons in their careers by providing educational seminars, unique opportunities to form strategic alliances and unlimited resources that enable them to define, develop and achieve their personal and professional goals.
Posted by Elena del Valle on June 12, 2007
Boca Raton, FL – Hispanic Marketing & Public Relations, HispanicMPR.com, an online forum and podcast for the exchange of information and ideas on Hispanic marketing and public relations, was recently nominated for four Blogger’s Choice Awards. HispanicMPR.com was nominated for Best Business Blog, Best Marketing Blog, Best Podcast and Best Blog Design. Blogger’s Choice Awards 2007 winners will be announced on November 10, 2007 at PostieCon in Las Vegas, Nevada. PostieCon is a one-day blog conference hosted by PayPerPost™. More information is available online at http://www.HispanicMPR.com
Started as a companion website for the Hispanic Marketing & Public Relations book (Poyeen Publishing, $49.95), HispanicMPR.com provides a forum for readers and authors of the book, website subscribers and visitors to connect, discover the latest Hispanic daily market news and updates and listen to expert downloadable presentations and weekly podcast interviews. Visitors may sign up for daily email updates, search the website for Hispanic market information; and listen to podcasts on the podcast announcement page, the website’s audio player or download them for convenient listening on their MP3 or iPod players.
The Hispanic Marketing & Public Relations book was a 2006 Choice Outstanding Academic Title, the first title in its category to be selected for the prestigious recognition. The book provides 435 pages of information, case studies, graphics, market data and opinions based on the experiences of nineteen U.S. Hispanic market experts. Seventeen practitioners and two university academics, contributed fifteen chapters to the book, which benefits the Hispanic Marketing & Communication Association (HMCA), is a volunteer driven nonprofit professional association dedicated to Hispanic marketing excellence.
There are 35 categories in the Blogger’s Choice Awards 2007 including Best Animal Blogger, Best Blog About Blogging, Best Blog About Stuff, Best Blog Design, Best Blog of All Time, Best Blogging Host, Best Business Blog, Best Celebrity Blogger, Best Charity Blog, Best Corporate Blog, Best Education Blog, Best Entertainment Blog, Best Food Blog, Foreign Language Blog, Best Geek Blog, Best Gossip Blog, Best Health Blog, Best Hobby Blog, Best Humor Blog, Best Marketing Blog, Best Parenting Blog, Best Photography Blog, Best Podcast, Best Political Blog, Best Pop Culture Blog, Best Religion Blog, Best Shopping Blog, Best Sports Blog, Best Travel Blog, Best Video Blogger, Freakiest Blogger, Hottest Daddy Blogger, Hottest Mommy Blogger, Most Obnoxious Blogger, The “Blogitzer” and Worst Blog of All Time. Additional information on the awards is available at BloggersChoiceAwards.com.
Editors: JPG photos available
