Thursday, November 21, 2024

Podcast guest list

Posted by Elena del Valle on August 29, 2006


Entertainment

Posted by Elena del Valle on July 9, 2006

Music

Batanga website

An Internet radio website specializing in Latin music. Website visitors may listen to music on the website but may not download any songs unless they purchase them.

DeSol On My Way album

DeSol on my way cover

DeSol “on my way”

Diana Mera website

Diana Mera

Diana Mera

Pop music singer and writer Diana Mera’s website. It features snippets of her music, her bio, music videos and merchandise.

Shock Bukara Corporama album

Corporama cd cover

Shock Bukara “Corporama”

Films

Quinceañera (Sony Pictures Classics)

Magdalena

Emily Rios as Magdalena in “Quinceañera” 

Photo: Sony Pictures Classics

Quinceañera,” (Spanish for 15 year old girl), winner of the Audience Award and Grand Jury Prize for Best Dramatic Feature at the Sundance Film Festival 2006, is a 90-minute  look at what happens when teenage sexuality, age-old rituals, and real estate prices collide. “Quinceañera” was written and directed by Richard Glatzer and Wash Westmoreland.  Cast members include Emily Rios, Jesse Garcia, Chalo Gonzalez, David Ross, and Jason L. Wood.  

Haiku Films.org

 Little Soledad

Little Soledad from Soledad is Gone Forever

Photo: Ron Koeberer

San Francisco based Haiku Films produces fiction and non-fiction programming for theatrical, television and digital media. Peruvian born Mabel Valdiviezo spearheads the company via thought provoking projects with Latino themes including immigration. Recent projects include the short film Soledad is Gone Forever, Silhouettes and Carlos Baron.


Maradona: The Hand of God

Maradona: The Hand of God, a film about the life of Diego Armando Maradona, the famous soccer player from Argentina, was released in DVD in February 2008. Made with Maradona’s cooperation, the film is described in promotional materials as “an honest portrayal” of the legendary player. The 110-minute film, released in North America by Xenon Pictures and Lionsgate, is in Spanish with English subtitles and retails for $19.98. 

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Click here to buy Maradona: The Hand of God


SGM Records taps Rosalba Verdugo as president, CEO

Posted by Elena del Valle on February 17, 2006

Rosalba Verdugo

Rosalba Verdugo,  president and CEO of SGM Records

Photos: SGM Records

SGM Records Record Label & Production Company, LLC appointed Rosalba Verdugo president and chief executive officer. Prior to joining SGM Records, Rosalba Verdugo, a native of Chihuahua, Mexico was director of Contract Services and marketing manager at the Beacon Foundation in Tucson, Arizona. She started with Beacon Group as a program manager in 1993 and began her career as program manager at T.A.D.R.E. in 1988.

“I am privileged to be named president of SGM records. I am certain this will be a successful affiliation. The company has continuously made progress within the industry; I look forward to joining this group of talented people and to experience the remarkable growth” said Verdugo

Verdugo feels her strong marketing background has been key to her successful career. One of her major achievements was significantly increasing contracts with multiple businesses and being responsible for the growth of the company she represented.

Soledad Herrada

Soledad Herrada, SGM Records co-founder

”SGM Records is very fortunate to have Rosalba as a member of its management team; her experience and capabilities are needed to lead the company through its next phase of growth” said Soledad Herrada, SGM Records co-founder.

SGM Records, a record label and production company, conducts digital video production specializing in music videos, TV commercials and public service announcements. It manages and promotes the career of Latin Pop singer Diana Mera who is working on her second album with Grammy award winning  producer Gustavo Borner. SGM Records is a young enterprise owned and operated by Hispanic women committed to excel “in all areas of the business by working with the most competitive and dynamic professionals in each field.”

About Us

Posted by Elena del Valle on March 22, 2005

Hispanic Marketing & Public Relations (HispanicMPR.com), the website and companion podcast, provide you essential information about today’s business topics, the largest minority in the United States, health, entertainment and other topics we think might interest you.

We have not used AI-assisted technologies in creating our editorial content.

We target a national audience of business executives with original editorial content including articles, Guest Articles, and podcast interviews with leaders, newsmakers and experts on business, marketing, media, communications, books, entertainment, health and Hispanics/U.S. Latins.

We don’t provide detailed analytics. Thank you for your interest.

The publication of editorial content, Guest Article, Podcasts or ads on the site does not mean endorsement. Submission of review copies (digital or print) or samples does not guarantee coverage positive or of any kind. As an Amazon Associate we earn a tiny sum from qualifying purchases. The links are there mainly for your convenience.

Our Resources Section is chock full of useful information including a nationally recognized book and 2006 Choice Outstanding Academic Title, guest articles, and audio recordings of presentations and extended interviews with national Hispanic market experts. Sign up for email updates and visit our Resources Section.

We believe in giving back and dedicate 10 to 15 percent of our ad space, at our sole discretion, to public service ads. If you represent a nonprofit organization you may send us information and a request for public service ad space. Feel fee to send your ad and ask!

HispanicMPR.com is published online from South Florida and updated regularly during the week with the exception of U.S. holidays. All content, unless otherwise noted, is editorial and copyright protected. In no event may the contents be reproduced or used to train Artificial Intelligence (AI) software or technologies without the express content of the publisher. See guidelines to link to our content below.

HispanicMPR.com is for you our loyal reader and listener. If you like HispanicMPR.com, please help us by

  • Sending information for the editorial section by emailing editor @HispanicMPR.com
  • Sharing your comments, suggestions and ideas on the website Comment boxes
  • Proposing topics, speakers, and presentations ideas by leaving a comment or emailing editor @HispanicMPR.com. To maximize your chances of coverage submit your full name, complete contact information including a phone number where you can be reached and avoid tracking links; send event information at least three weeks in advance of the event.
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Thank you!

Place an ad

Consider reach thousands of marketing experts, advertising executives, and communicators targeting Latinos across the country?

Every week hundreds of subscribers receive our email updates and thousands of unique visitors, explore our pages, read our stories and listen to our audio editorial podcast interviews. Our podcast interviews are available on the HispanicMPR.com website, through podcast directories like Spotify and iTunes.

Place an ad (content subject to approval) on HispanicMPR.com. To avoid upload delays, ad banners should be in jpg or gif formats. To place an general or job ad, email your request to sales @hispanicmpr.com Place an ad today!

Kudos

February 26, 2010

As a trustee at a local community college, who has just been appointed to the Diversity Committee, this podcast came up just in time. Very helpful. Thank you!

Natalia (Muñoz)

Hi Elena:

I never miss your daily emails! They are essential for keeping up with current information on the Hispanic market.

Thank you! Keep up the good work.

Liz Lantigua
Lantigua Designs
Office: 954-252-0718
Mobile: 954-649-6088

Hispanicmpr.com is a great source and I really appreciate your work.

Fabio Rodriguez
Online Marketing Director
ColConnect LLC, DBA Bilingual Marketing Group LLC

Lea Claveran here. I purchased the Marketing and Sales text book about a
month ago as preparation reading for my interviews wtih Univision. I am
pleased to annouce I have accept a job offer from Univision this week.
Thank you for your sending the book so quickly. It proved most helpful in my interview preparations.
If you have recommendation’s on other products or services I should purchase or connect within my new advertising sales career with Univision I would love to hear about them.

Warmly,
Lea Claveran

HispanicMPR.com Podcast

The HispanicMPR.com podcast audio program provides you essential first hand information from business and Hispanic market experts on current topics, business issues and how to reach the largest minority in the United States with marketing and public relations tools. Podcast guests have included representatives from the Cuban Affairs Journal at the University of Miami, Intel, MFM Group organizers of the Fourth Annual Innovations in Hispanic Markets conference, Latin3.com and Fox en Español/Cuatro-Media and many other national experts.

To listen to a podcast, go to podcast announcement (announcements are usually Mondays) and click on the play button at the bottom. You can also visit the Podcast Section on the home page (box with blue background). Select the title by placing your cursor on it then click on the play button. To download the podcasts to your iTunes folder, right click on the RSS box above the Podcast box and select “copy shortcut.” Insert the shortcut into the download podcast URL box in the “advanced” file on your iTunes folder. To download a podcast right click on the title of the podcast and save to your hard drive. Instructions may vary depending on your hardware system and software.

For a list of past podcast guests and links to their podcasts go to Podcast guests list

Music

The instrumental version of Bésame in the podcast and presentations was provided courtesy of singer and song writer Diana Mera and SGM Records. Thank you!

What is in HispanicMPR.com?

We regularly publish articles on topics of interest to anyone, especially professionals in (or wishing to learn about) marketing, communications, advertising, and journalism, marketing and public relations targeting Hispanics. We frequently cover business, marketing, public relations, advertising, demographic, research, media, branding, health, music and entertainment news. Sign up to receive regular complimentary email updates by placing your email address in the space provided on the upper right hand corner of the website or follow us on Twitter.

The Resources Section offers Hispanic market information including the Hispanic Marketing & Public Relations book (Poyeen Publishing, $49.95), the first book published on how to reach Latinos with marketing and public relations tools.

Search a specific topic of interest, using the search button at the bottom of the page. You may look at the latest article at the top of the home page, visit the Categories appearing at the top of the website or the Pages and Podcast sections on the right.

Elena del Valle is editor of HispanicMPR.com and host of the Hispanic Marketing & Public Relations podcast. You are welcome to share your comments on the website.

Downloading files

Steps to download files vary depending on your computer and software type. Follow these instructions work for most PC and Mac types to download audio files such as a complimentary copy of “Emotional Branding” or any audio recording from the Resources Section. If they don’t you may have to check with your IT department.

If you have a PC,

  1. Right click
  2. Select “Save Target As”
  3. Save file

If you have a Mac,

A.

  1. Click
  2. Wait for menu to appear
  3. Save file to disk

B.

  1. Press control key and click simultaneously
  2. Save file to disk

Leaving Comments on HispanicMPR

Visit our Comments and Submissions Guidelines page. To leave a comment, select the article or topic of interest, click on “Comments” at the bottom, type your comment in standard uppercase/lowercase format and submit.

Comments in all capital letters, underline, bold, and unusual formats or using odd characters, including insulting or foul language will not be accepted. Make sure you include your name. Only comments with a signed name of a person will be accepted.

Comments submitted solely for self promotion will not be accepted. You are welcome to place an ad if you wish to promote your business. To place an ad, email sales at hispanicmpr.com.

How to submit press releases, articles for consideration

If you have an idea to propose, would like to be a guest on the audio show or want to share press releases, please email editor at hispanicmpr.com. Press releases should be in English and accompanied with a jpg photo(s) whenever possible. Copyright free for editorial use MP3 files should accompany music news releases, video files should accompany documentary, film, ad and TV program pitches. Include complete contact name and phone number, no tracking links please.

For original Guest Articles: request the Guest Article Guidelines. Make sure to include an author portrait photo (no group photos), author title, article title, and short author bio when submitting articles for the Guest Articles section. Submissions should be in English and address issues related to marketing and communicating to Latino audiences. Only submissions that clearly identify the author and his or her credentials will be considered. No editorial articles include hyperlinks. To purchase a hyperlinks ad contact sales @hispanicmpr.com Thank you.

Meet our interns from previous years

Vanessa Bravo (2009)

Vanessa Bravo

Vanessa Bravo

Vanessa Bravo is a public relations practitioner, journalist and editor with 14 years of experience. She worked for newspaper La Nacion, the most important daily in Costa Rica, as a junior journalist (1993-1997), as a senior journalist (1998-2001), as the online editor (2003-2005), and as the managing editor of the features daily magazine (2005-2007). Bravo still writes for La Nacion as a freelancer.

Bravo worked for one year (1997-1998) as the communications director at Paniamor Foundation. She earned her Master of Arts in Mass Communications at the University of Florida, in the Spring of 2003, thanks to a Fulbright scholarship. Bravo earned her Licenciatura degree in Journalism and her bachelor degree in Mass Communications at the Universidad de Costa Rica (UCR). In the Spring of 2005, Bravo was an adjunct professor at UCR. Currently, she is a doctoral student in Mass Communications at the University of Florida.

Gabrielle Sarnese

Gabrielle Sarnese

Gabrielle Sarnese is attending Saint Thomas University in Miami Gardens Florida. A senior working towards a Bachelor’s degree in Communications and a minor in English, she plans to graduate this August. After graduation she plans to continue her education and receive her Master’s degree in Communication Arts at Saint Thomas. When she is graduates she plans to become a journalist or a photographer. She is taking classes in both programs.

She is secretary of the Bobcat Fan Club. In high school she was involved with the yearbook and the newspaper. She has participated in many community service projects on her own and with her high school. Gabrielle has organized many retreats and programs to bring the community closer together.

Sergio Carmona

Sergio Carmona is currently studying Print Journalism and expects to receive his bachelor’s degree from Florida International University later this year. The Miami native earned his associate degree from Miami Dade College in 2004 and begins his journalism career here at Hispanic Marketing and Public Relations. Sergio has written articles for The Catalyst at Miami-Dade College and The Beacon at Florida International University.

Melissa Gonzalez

Melissa Gonzalez

Melissa Gonzalez is in the final stages of completing her bachelor’s degree in Journalism at Florida International University. She started as an International Business major but after receiving her associate of arts degree from Berkeley College of Business decided to go in the direction of her real passion, writing. She has since contributed to various websites as a freelance writer.

“College courses will teach you the basics of journalism. When it comes down to the actual written work there is no better experience than that of an internship. Deadlines and format are mentioned in classes but when you actually have an editor waiting for an article it’s completely different.

If you’re lucky enough to have an internship where you aren’t just a gopher it is the best learning experience you can have. At Hispanicmpr.com Elena walks interns through every process, down to the smallest detail. Her patience and experience has helped me tremendously. She has taught me writing tactics that I have not learned in the classroom. The fact that this is a fully internet based internship makes everything so much more convenient. There are no set hours and ample time is given for articles to be done.” Melissa Gonzalez

Link to our copyrighted content

HispanicMPR.com content is copyright protected. This means copying our articles, photos, recordings in their entirety requires permission. Using our articles without permission is like stealing from a friend. You can do it easily and your friend may not find out about it right away but it’s wrong. Please support our open website by respecting our content and those of our partners who submit information, photos and audio files for publication.

We are thrilled that you like our content enough to want to share, post, and refer to it! You are welcome to link to us anytime. If there is something you like and you want to share it with friends and colleagues here are some guidelines for use of our content:

  • A link should be an announcement of the article, photo, audio file content and appear in a website that is open to the public. For use in a closed website, email us.
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  • We would appreciate an email to editor @hispanicmpr.com with the URL where the link(s) can be found.

Thank you!

Kmart to carry clothing line for young Latinos

Posted by Elena del Valle on May 1, 2008

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Limon y Sal clothing 

Photos: Orange Clothing Co. 

Beginning in May 2008, Kmart stores are expected to carry Limon y Sal, a new apparel brand designed for Hispanics. The line is distinctive because it’s designed for young Latinos and the packaging, hang tags, labels, stickers and graphics are in Spanish. The Limon y Sal line includes Spanish one liner tees with graphic designs and seasonal garments.

Sample lines include: “Por eso es que estoy caliente” and “No vine por ustedes vine por ellas y la cerveza.” In addition to the graphic tees, there are screen-printed woven shirts and polo shirts, hoodies, pants and shorts.

“We have a large number of our stores that are centered in the Latino community and we have a strong bond with the Latino community,” said Mike Sablowski, vice president, Menswear, Kmart. “We haven’t offered them apparel. We really think there’s a need for that.”

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Limon y Sal Clothing


Improve your outreach programs by understanding
how Latinos see themselves – listen to
 

“Latino Identity and Situational Latinidad ” audio recording

Diana Rios, Ph.D.Federico Subervi, Ph.D. 

Presenters Diana Rios and Ph.D., Federico Subervi, Ph.D.

Find out

• Who is Latino
• Assimilation, acculturation and pluralism
• Hispanic culture dynamics affecting Latino
• Role of Latino identity
• Three factors that contribute to Latino identity

Click here for information on Latino Identity and Situational Latinidad


The new line will be available in Kmart stores in 154 cities in 19 states and Puerto Rico. The items, made of cotton and cotton polyester blends, are manufactured in Asia and Latin America and priced between $13 and $25. Nestor Camacho, an employee of Orange Clothing and head designer of the Limon y Sal line, and his team designed the clothes.

Founded in 1999, Orange Clothing Co. is a Miami based private label importer, marketer, designer and distributor of clothes for young Latino men. Labels include Revolucion, Gallo Rojo, Red 1996, and Limon y Sal. The company has offices in China and Bangladesh.


“Emotional Branding: How to capture the heart and mind of the Hispanic consumer” audio recording

Jay Gronlund Mario Quiñones

 Receive a free downloadable copy.

Click here for your free copy of Emotional Branding


Listen to song – teenage pop rock Latinas release first album

Posted by Elena del Valle on August 31, 2007

First Sight cover 

“First Sight” cover

Photo: HardKandy Records Inc.

Latina vocalist and guitarrist Florencia Bourdin and her music partner keyboardist Diana Dulanto, Alphafemes, like pop rock. Inspired by the likes of Gwen Stefani, Pink, and Guns N’ Roses they are about to see some of their dreams come true with the release of their first album, “First Sight,” by Record Label HardKandy Records Inc. Coincidentally it’s the New Jersey record label’s tenth album and its tenth year in business.

Live Alphafemes perform as a trio or a quartet. In the studio they are a duo. The album “First Sight” was produced by veteran independent producer Brother Noyze the Mad Musician (G.L.Hines).

Alphafemes
  Alphafemes

The teenagers, Bourdin, a native of Uruguay, and Dulanto from Peru, met at a high school history class and hit it off. While Bourdin likes to sing, Dulanto’s love is song writing. They each grew up with music in their lives and developed the passion for music that eventually brought them together.

To listen to the single “A Moment” from the “First Sight” album click the button to hear the podcast:


“Emotional Branding: How to capture the heart and mind of the Hispanic consumer” audio recording

Jay Gronlund Mario Quiñones

Emotional Branding” was recorded January 2007 during the Strategic Research Institute 13th Annual Blockbuster Marketing to U.S. Hispanic and Latin America conference in Miami, Florida. Receive a free downloadable copy by completing our Visitor Survey.

Click here for your free copy of Emotional Branding


HispanicMPR Products

Posted by Elena del Valle on April 9, 2006

Tap the most desirable exploding market in the U.S. today! Listen to our Hispanic market experts share insights and tips about the markets in audio presentations and interviews available only here!

Improve your strategies, better your action plan, get ahead of the competition.

Listen to experts share their insights on easy-to-download recordings and CDs. Turn your business around by reaching this coveted market. Impress your boss, your client, and your colleagues by getting the inside scoop right here! Scroll down to take the first step today!


Find out about Latino buying preferences
Listen to

“Hispanic Holiday Shopping Patterns” audio recording

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Presenter Manuel Delgado, chief executive officer, Agua Marketing

A presentation by Manuel Delgado and Q&A with Manuel Delgado and HispanicMPR.com host Elena del Valle about how Latinos shop for the holidays based on a national survey.

Find out about

• National quantitative study findings
• Implications of the study’s findings
• Being Hispanic
• Hispanic family definition, characteristics
• Nuclear family and extended family
• Spanish language issues
• Hispanics and religion
• Hispanic sub-segments

Available exclusively on HispanicMPR.com! For your convenience you may also purchase these materials on audio CD’s.

Not sure? Click here to listen to a short interview with Manuel Delgado.

Click here for information on Hispanic Holiday Shopping Patterns audio recording


Make Latinos loyal to your brand
Listen to Author Isabel Valdes in

“Hispanics Customers for Life” audio recording

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Isabel Valdes gives a presentation and participates in an extended Q&A discussion about

• Immigrants adaptation to their new country, culture
• Latino cultural values and their role
• Case studies, insights on Latinos as long term customers
• Acculturation
• Latinos and how they adapt to their host country
• Adaptation, assimilation
• Difference between assimilation and acculturation

Click here for information on Hispanic Customers for Life audio recording


“Happy for No Reason” audio recording

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Presenter Marci Shimoff, author, Happy for No Reason 7 Steps to Being Happy from the Inside Out (Free Press, $24.95) and president, Esteem Group

What: An audio presentation by Marci Shimoff and Q&A with Marci Shimoff and HispanicMPR.com audio program host Elena del Valle about using your energy to attract clients and customers.

Happy for No Reasonaudio recording consists of 89 minutes of useful insights and information by the internationally famous author and speaker.

Available exclusively on HispanicMPR.com! For your convenience you may also purchase these materials on audio CD’s.

What you receive: Downloadable recording of a 39-minute audio presentation “Happy for No Reasonaudio recording and a bonus 50-minute interview of Marci Shimoff.

Total: 89 minutes of recording, 39 minutes of presentation and 50 minutes of interview!

Not sure? Click here to listen to a short interview with Marci

More information on “Happy for No Reason” audio recording with Marci Shimoff


“How to Use Your Energy to Attract Clients and Customers” audio recording

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Presenter Heather Dominick, owner, EnergyRich Coaching, Inc.

A presentation by Heather Dominick and Q&A with Heather Dominick and HispanicMPR.com audio program host Elena del Valle about using your energy to attract clients and customers.

How to Use Your Energy to Attract Clients and Customersaudio recording consists of 106 minutes of useful insights and information by a national coach.

Available exclusively on HispanicMPR.com! For your convenience you may also purchase these materials on audio CD’s.

What you receive: Downloadable recording of a 50-minute presentation “How to Use Your Energy to Attract Clients and Customers” audio recording and a bonus 56-minute interview of Heather Dominick.

Total: 106 minutes of recording, 50 minutes of presentation and 56 minutes of interview!

Not sure? Click here to listen to a short interview with Heather

Discover ways to energize your business development strategies. If you’re a small business owner or solo practitioner, Heather’s presentation may change your life.

More information on “How to Use Your Energy to Attract Clients and Customers”audio recording by Heather Dominick


“Moving Beyond Traditional Media Measurement: measuring conversations and social media” audio recording

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A presentation by Katie Delahaye Paine and Q&A with Katie Delahaye Paine and HispanicMPR.com host Elena del Valle about measuring online relationship.
Moving Beyond Traditional Media Measurement” consists of 118 minutes of useful insights and information by a national measurement expert. “Moving Beyond Traditional Media Measurement” was recorded in January 2008.

Available exclusively on HispanicMPR.com! For your convenience you may also purchase these materials on audio CD’s.

What you receive: Downloadable recording of a 37-minute presentation “Moving Beyond Traditional Media Measurement” and a bonus 81-minute interview of Katie Delahaye Paine.

Total: 118 minutes of recording, 37 minutes of presentation and 81minutes of interview!

Downloadable “Moving Beyond Traditional Media Measurement” MP3’s $119.95

Audio CD’s of “Moving Beyond Traditional Media Measurement” $139.95

More information on Moving Beyond Traditional Media Measurement

Click here to listen to a short interview with Katie


“Marketing to Multicultural Kids” audio recording

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A presentation by Michele Valdovinos and Q&A with Michele Valdovinos and HispanicMPR.com host Elena del Valle about multicultural children based on a Phoenix Multicultural and Nickelodeon study of 1,300 multicultural children ages 6-14 and their parents in 16 United States markets. During the study, company representatives interviewed 2,600 non Hispanic white, African American, Asian and Hispanic participants over several months.

Marketing to Multicultural Kids” consists of 37 minutes of useful insights and information by a leading Latino market expert based on surveys and in-person interviews of multicultural children and their parents. The findings assist market researchers to identify what children do and why, the behaviors and motivations behind Hispanic children’s actions. “Marketing to Multicultural Kids” was recorded in September 2007. Available exclusively on HispanicMPR.com! For your convenience you may also purchase these materials on audio CD’s.

What you receive: Downloadable recording of a 37-minute presentation “Marketing to Multicultural Kids” and a bonus 44-minute interview of Michele Valdovinos.

Total: 81 minutes of recording, 37 minutes of presentation and 44 minutes of interview!

Downloadable “Marketing to Multicultural Kids” MP3’s $119.95

Audio CD’s of “Marketing to Multicultural Kids” $139.95

More information on Marketing to Multicultural Kids

Click here to listen to a short interview with Michele


“Hispanic Perspectives on Advertising” audio recording

Liria Barbosa

A presentation by Liria Barbosa and discussion with Liria Barbosa and HispanicMPR.com host Elena del Valle about Hispanics’ views on advertising based on C & R Research research on the topic.

Hispanic Perspectives on Advertising” audio recording consists of 74 minutes of useful insights and information by a leading Latino market expert. “Hispanic Perspectives on Advertising” was recorded in May 2007. Available exclusively on HispanicMPR.com! For your convenience you may also purchase these materials on audio CD’s.

What you receive: Downloadable recordings of a 26-minute presentation “Hispanic Perspectives on Advertising” and a bonus 48-minute interview of Liria Barbosa.

Total: 26 minutes of presentation and 48 minutes of interview time!

Downloadable “Hispanic Perspectives on Advertising” MP3’s $109.95

Audio CD’s of “Hispanic Perspectives on Advertising” $129.95

More information on Hispanic Perspectives on Advertising

Click here to listen to a short interview with Liria


“Beyond the 30 Second Spot” audio recording

Listen to a 105-minute discussion

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Panelists Ivan Cevallos, Hunter Heller, Kitty Kolding and Cynthia Nelson

Our panel of national experts discuss

• Challenges of measuring the impact of the 30-second ad spot
• Innovative tools are useful to reach Latinos
• Changes in marketing to Hispanics
• On which market segment are the changes most relevant
• Effects of technology and time shift on consumer behavior
• Role of multi-screens
• Getting started
• Tips for marketing professionals

Click here for information on Beyond the 30 Second Spot

Click here to listen to a recording with Ivan Cevallos, Hunter Heller, Kitty Kolding and Cynthia Nelson.


“Changing Latino Landscape” audio recording

Cesar Melgoza

Presenter Cesar Melgoza, managing director, Latin Force Group

“Changing Latino Landscape” A presentation by Cesar Melgoza about the changing Latino landscape.

This product consists of 39 minutes of useful insights and information by a leading Latino market expert and a bonus copy of the 79-page Geoscape International American Marketscape DataStream: 2007 Series PDF – a $1,250 value!

Changing Latino Landscape” was recorded in June 2007. Available exclusively on HispanicMPR.com! For your convenience you may also purchase these materials on audio CD.

What you receive: Downloadable recording of a 39-minute presentation “Changing Latino Landscape” by Cesar Melgoza, managing director, Latin Force Group.

Downloadable “Changing Latino Landscape” MP3’s $109.95

Audio CD of “Changing Latino Landscape” $129.95

Listen to a short interview with Cesar

More information on Changing Latino Landscape


“Best in Class Hispanic Strategies” audio recording

Carlos Santiago Derene Allen

Presenters Carlos Santiago, president, Santiago Solutions Group & Santiago ROI and Derene Allen, managing partner, Santiago Solutions Group

A presentation by Carlos Santiago and Derene Allen and discussion with Carlos Santiago and Derene Allen and HispanicMPR.com host Elena del Valle about best practices to reach Latino audiences.

This product consists of 108 minutes of useful insights and information by leading Latino market experts. “Best in Class Hispanic Strategies” was recorded in 2007.

Available for the first time exclusively on HispanicMPR.com! For your convenience you may also purchase these materials on audio CD’s.

More information on “Best in Class Hispanic Strategies”

Listen to short interview with Carlos and Derene


“Segmentation by Level of Acculturation” audio recording

Miguel Gomez Winebrenner

Presenter Miguel Gomez Winebrenner, senior consultant, Cheskin

A presentation by Miguel Gomez Winebrenner and discussion with Miguel Gomez Winebrenner and HispanicMPR.com host Elena del Valle about Segmentation by level of acculturation based on his chapter on the same topic in the Hispanic Marketing & Public Relations book.

This product consists of 77 minutes of useful insights and information by a leading Latino market expert. “Segmentation by Level of Acculturation” was recorded in July 2007. Available exclusively on HispanicMPR.com! For your convenience you may also purchase these materials on audio CD’s.

What you receive: Downloadable recordings of a 27-minute presentation “Segmentation by Level of Acculturation” and a bonus 50-minute interview of Miguel Gomez Winebrenner.

Total: 27 minutes of presentation and 50 minutes of interview time!

More information about “Segmentation by Level of Acculturation”

Listen to an interview with Miguel


“Hispanic Projections” audio recording – now including 2007-2008 update!

Roger Selbert, Ph.D.

Roger Selbert, Ph.D. presenter

A presentation by Roger Selbert, Ph.D. and discussion with Roger Selbert, Ph.D. and HispanicMPR.com host Elena del Valle about the future trends of the U.S. Latino market. This product consists of 123 minutes of useful insights and information by a leading Latino market expert. Hispanic Projections” was recorded in May 2006 and June 2007.

Available for the first time exclusively on HispanicMPR.com! For your convenience you may also purchase these materials on audio CD’s.

What you receive: Downloadable recordings of a 28-minute presentation “Hispanic Projections” and a 24-minute presentation “Hispanic Projections 2007-2008 Update” by Hispanic market expert Roger Selbert, Ph.D. based on the chapter he authored by the same title in the Hispanic Marketing & Public Relations book and two bonus interviews of Roger Selbert, Ph.D. (2006 interview of 34-minutes and 2007 update of 37 minutes) totaling 52 minutes of presentation and 71 minutes of interview time.

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“Marketing to New Hispanic Moms- a case study” audio recording

Cynthia Nelson

Presenter Cynthia Nelson, COO, Todobebe

A presentation by Cynthia Nelson and discussion with Cynthia Nelson and HispanicMPR.com host Elena del Valle about targeting new Hispanic moms centered on a Todobebe case study.

This product consists of 76 minutes of useful insights and information by a leading Latino market expert. “Marketing to New Hispanic Moms” was recorded in 2007. Available exclusively on HispanicMPR.com! For your convenience you may also purchase these materials on audio CD’s.

What you receive: Downloadable recordings of a 25-minute presentation “Marketing to New Hispanic Moms – a case study” and a bonus 51-minute interview of Cynthia Nelson.

Total: 25 minutes of presentation and 51 minutes of interview time!

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“Emotional Branding: How to capture the heart and mind of the Hispanic consumer” audio recording

hmprjaygronlund115.jpg hmprmarioquinones115.jpg

Presenters Jay Gronlund and Mario Quiñones

A presentation by Jay Gronlund and Mario Quiñones and discussion with Jay Gronlund and Mario Quiñones and HispanicMPR.com host Elena del Valle about emotional branding to Latinos.

This product consists of 104 minutes of useful insights and information by leading Latino market experts. “Emotional Branding: How to capture the heart and mind of the Hispanic consumer” was recorded January 2007 during the Strategic Research Institute 13th Annual Blockbuster Marketing to U.S. Hispanic and Latin America conference in Miami, Florida. Available for the first time exclusively on HispanicMPR.com!

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“Latino Identity and Situational Latinidad” audio recording

Diana Rios, Ph.D. Federico Subervi, Ph.D.

Presenters Diana Rios, Ph.D. and Federico Subervi, Ph.D.

A presentation by Diana Rios, Ph.D. and Federico Subervi, Ph.D. and discussion with Diana Rios, Ph.D. and Federico Subervi, Ph.D. and HispanicMPR.com host Elena del Valle about Latino identity. This product consists of 119 minutes of useful insights and information by leading Latino market experts. “Latino Identity and Situational Latinidad” was recorded in September 2006.

Available for the first time exclusively on HispanicMPR.com! For your convenience you may also purchase these materials on audio CD’s.

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Listen to a short interview with Diana Rios, Ph.D. and Federico Subervi, Ph.D.



“Hispanic Market Translation Issues” audio recording

Martha E. Galindo

Presenter Martha E. Galindo

Presentation by Martha E. Galindo and interview with Martha E. Galindo about reaching Latinos in language and Hispanic Market Translation Issues.This product consists of 85 minutes of useful insights and information from a leading expert including a 40-minute presentation by Hispanic market expert Martha E. Galindo, president and CEO, Galindo Publicidad, Inc. and a bonus 45-minute interview.

The “Hispanic Market Translation Issues” presentation and companion interview with Martha E. Galindo is available for the first time exclusively on HispanicMPR.com! For your convenience you may also purchase the recording on downloadable MP3 or audio CD. Use the following links to get more information and purchase these audio products:

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“Electronic Publicity and Broadcast Public Relations” audio recording

David Henry

David Henry presenter

Presentation by David Henry and interview with David Henry about reaching Latinos consumers with electronic publicity tools.

This product consists of more than one hour of useful insights and information from a leading expert including a 32-minute presentation by Hispanic market expert David Henry, president and founder, TeleNoticias and a bonus 47-minute interview.

The “Electronic Publicity and Broadcast Public Relations” presentation and companion interview with David Henry were recorded in July 2006.

It is available for the first time exclusively on HispanicMPR.com! For your convenience you may also purchase these materials on audio CD’s.

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“Hispanic Market Overview” audio recording

Michele Valdovinos Elena del Valle, MBA

Presenters Michele Valdovinos and Elena del Valle, MBA

Presentations by Michele Valdovinos and Elena del Valle on U.S. Hispanic markets and an interview of Michele Valdovinos.

This product consists of two presentations by Hispanic market experts:
“A Snapshot of the U.S. Hispanic Market” presented by Michele Valdovinos in March 2006 based on the chapter she co-coauthored by the same title in the Hispanic Marketing & Public Relations book.

“Defining the U.S. Hispanic Market” presented by Elena del Valle in April 2006 based on live presentations at “Hispanic Market: What’s in it for You?” where she was the keynote speaker in an event sponsored by Fifth Third Bank, Naples Sun Times, The Greater Naples Chamber of Commerce and Edison College in March 2006 in Naples, Florida; and “Defining the Hispanic Travel Market” at the Miami Herald Travel Experience and Tourism Industry Conference 2006 in Miami, Florida in April 2006.

Available for the first time exclusively on HispanicMPR.com! For your convenience you may also purchase these materials on two audio CD’s.
Use the following links to get more information or purchase these presentations:

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“The Next Step: Secondary Latino Markets” audio recording

Dora O. Tovar, MPA

Presenter Dora O. Tovar, MPA

Dora O. Tovar, MPA presents insights into using secondary U.S. Hispanic markets to reach rapidly growing Latino populations. She has identified three markets with population growth in triple digits that are often ignored by campaigns focused on the top three U.S. Latino metropolitan areas. A downloadable recording of a presentation by Hispanic market researcher Dora O. Tovar, MPA and bonus interview of Dora Tovar, MPA totaling 51 minutes.

Find out what makes secondary markets valuable as part of an overall approach to reach this rapidly growing and brand loyal demographic.

Find out about:
• The size and composition of the top U.S. Latino markets
• Secondary Latino markets and why they are important
• Characteristics secondary markets present
• The latest Latino boom taking place
• Possible future trends
• Much more

Available for the first time exclusively on HispanicMPR.com! For your convenience you may also purchase these materials on audio CD.

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“Latino Media and Hispanic Media Training” audio recording

Federico Subervi, Ph.D. Elena del Valle, MBA

Presenters Federico Subervi, Ph.D. and Elena del Valle, MBA

Presentations on “Latino Media” and “Hispanic Media Training” by Federico Subervi, Ph.D. and Elena del Valle and interview of Dr. Subervi.

If you’re ready to improve your Latino media reach and enhance your Hispanic media training skills, Latino media and Hispanic media training is for you. Available for the first time exclusively on HispanicMPR.com! For your convenience you may also purchase these materials on two audio CD’s.

Use the following links to get more information or purchase these presentations:

More Information on Latino Media and Hispanic Media Training

Listen to a short interview with Federico Subervi, Ph.D.



“Marketing to Hispanics Online” audio recording

Identifying and characterizing the booming Hispanic online market

Joel Bary Alex Carvallo Matias Perel

Joel Bary, Alex Carvallo and Matias Perel

Presentation by Joel Bary and interviews with Joel Bary, Alex Carvallo and Matias Perel about the U.S. Hispanic online market

This product consists of more than four hours of useful insights and information from leading experts including a 50-minute presentation by Hispanic online market expert Joel Bary who is CEO and board member of LatinMedios.com.

“Marketing to Hispanics Online” was recorded in June 2006. The interviews with Joel Bary, Alex Carvallo, U.S. Hispanic media manager for Consumer Marketing at Intel Americas, and Matias Perel, founder and president of Latinthre3 were recorded in 2006.

Available for the first time exclusively on HispanicMPR.com! For your convenience you may also purchase these materials on audio CD’s.

Use the following links to get more information or purchase these presentations:

More information on “Marketing to Hispanics Online Identifying and characterizing the booming Hispanic online market”

Listen to short interview with Joel Bary

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“Search Engine Marketing to Hispanics” audio recording

Matias Perel

Presenter Matias Perel, president and founder, Latin3

Matias Perel presents insights on the characteristics and effectiveness of search engine marketing targeting Hispanics. He discusses the latest trends, demographic data and opportunities available in this youth oriented and fast growing market that is being ignored by many traditional media campaigns. Discover what makes search engine marketing to Hispanics valuable as part of an overall approach to reach this valuable and increasingly desirable consumer group.

Find out about

  • The 16 million Latino online users
  • Types of online access among Hispanics
  • Latino online user language preferences
  • What they do online
  • Usage by age
  • Income levels among Hispanics who visit the Internet
  • Internet use by Hispanics
  • Natural search
  • Paid search
  • Top search engine among Hispanics
  • Ad content issues
  • Opportunities available to purchase undervalued ad words
  • How language ussage affects ad selection
  • Hispanic attitudes toward online ads
  • Media outlets where Hispanics spend their time
  • Most effective programs to reach Hispanics online

Available for the first time exclusively on HispanicMPR.com! For your convenience you may also purchase these materials on audio CD.

Use the following links to get more information or purchase these presentations:

More information on Search Engine Marketing to Hispanics

Listen to a short interview with Matias Perel



“Latino Family Dynamics” audio recording

Brenda Hurley Liria Barbosa

Brenda Hurley and Liria Barbosa

Brenda Hurley and Liria Barbosa discuss “Latino Family Dynamics” with HispanicMPR.com host Elena del Valle. This product consists of two hours of useful insights and information from leading Latino market researchers Brenda Hurley and Liria Barbosa from Latino Eyes, a division of C&R Research. A downloadable recording of 2 hours of useful insights and information from leading Latino market researchers Brenda Hurley and Liria Barbosa from Latino Eyes, a division of C&R Research.

Find out about:

  • Reaching Latino families
  • Whether its necessary to adapt general market messages when targeting Latinos
  • Whether its necessary to adapt products and services when targeting Latinos
  • Top motivators for Latino family migration
  • Educational pattern differences between U.S. born and foreign born Latinos
  • High school, college graduation among U.S. born and foreign born Latinos
  • Latino family country of origin breakdown by U.S. geographical location
  • Largest concentration of Ecuadorians, Cubans and Brazilians in the U.S.
  • Country of origin settlement patterns for Latino families across the U.S.
  • Factors that affect Latino migration patterns within the U.S.
  • Type of work of Latino migrant workers and how to trace work patterns
  • Latino purchasing habits and products they favor
  • Segmenting Latinos by level of acculturation

Available for the first time exclusively on HispanicMPR.com! For your convenience you may also purchase these materials on audio CD.

Use the following links to get more information or purchase these recordings:

More information on Latino Family Dynamics

Listen to short interview with Brenda and Liria


First ever Hispanic marketing title selected for Choice Outstanding Academic Title!

Hispanic Marketing and Public Relations book

Hispanic Marketing & Public Relations 1932534083

What others are saying

“A must resource for practitioners/professionals expecting to reach US Hispanics; also valuable for college programs in marketing, public relations and communications. Highly recommended.”

— R.R. Attison, emeritus, CUNY, Choice

“The book is so thorough and will certainly be a keeper for PR folks bookshelves.”

— Lori George Billingsley, The Coca-Cola Company

To hear Lori George Billingsley’s comments about the book,

Univision Announces Lo Nuestro Latin Music Awards Nominees

Posted by Elena del Valle on December 14, 2005

Miami, Florida -Univision Communications Inc. (NYSE:UVN)-The 18th Annual “Premio Lo Nuestro a la Musica Latina” (Lo Nuestro Latin Music Awards) nominees were announced live on the Univision Network morning show “Despierta América.” Award announcements will be made on Premio lo Nuestro which will be broadcast by the Univision Network on Thursday, February 23 from 8-11 pm ET/PT (7-10 pm Central/Mountain) live from Miami’s American Airlines Arena.

Dominican Bachata duo Monchy y Alexandra lead the competition with the most nominations at five in Tropical Genre categories such as “Album of the Year,” “Best Group or Duo,” “Song of the Year,” and “Artist of the Year.” Groups or artists with four nominations each include Colombian singer/songwriter Shakira, Mexican group Conjunto Primavera, Italian pop star Laura Pausini, Puerto Rican “Woman of Fire” Olga Tañón, Norteño group Intocable, Colombian rocker Juanes, Regional Mexican group K-Paz de la Sierra, reggaetón star Daddy Yankee and Puerto Rican pop star Luis Fonsi.

Additional multiple nominees include salsa music idols Marc Anthony (3) Gilberto Santa Rosa (2), and El Gran Combo (3), urban music stars Wisin y Yandel (3), Andy Andy (3), and Don Omar (2), regional Mexican artists Marco Antonio Solís (3), Beto y Sus Canarios (3), Luis Miguel (3) and Pepe Aguilar (2). Other nominated are Mexican “Golden Girl” Paulina Rubio, Colombian recording artist Carlos Vives, Mexico’s Vicente Fernández and Los Tigres del Norte.

The awards include finalists in 32 categories divided into five popular Latin music genres: Pop, Tropical, Regional Mexican, Rock and Urban. “Premio Lo Nuestro” awards are bestowed annually to the top talent in the Latin music industry along with the Video of the Year. Music nominations are determined from charts compiled by the recording industry trade magazine Radio & Records® for the time period of October 1, 2004, to September 30, 2005.

Latin music fans can go to http://www.univision.com to cast their votes online for the “Premio Lo Nuestro” winners. By logging onto Univision.com (Uniclave: Premio) between now and January 18, 2006, they can vote for their favorite artists in all categories. Univision.com will also have a dedicated section on the website with exclusive coverage that includes artist profiles, streaming video and music clips of the nominees.

Premio Lo Nuestro” is a top rated annual special for Hispanics in the United States. It was viewed by more than nine million Hispanics in 2005, beating, according to promoters, all English or Spanish language award programs. Following is a complete list of 2006 “Premio Lo Nuestro” nominees by genre and category:

Pop

Album of the Year
1) Escucha, Laura Pausini (Warner)
2) Fijación Oral, Shakira (Sony BMG)
3) Fuego, Kumbia Kings (EMI Televisa)
4) Paso a Paso, Luis Fonsi (Universal)
5) Todo el Año, Obie Bermúdez (EMI Televisa)

 Best Male Artist
1) Alejandro Fernández
2) Luis Fonsi
3) Obie Bermúdez
4) Reyli

Best Female Artist
1) Jimena
2) Julieta Venegas
3) Laura Pausini
4) Paulina Rubio

Best Group or Duo
1) Aleks Syntek y Ana Torroja
2) Kumbia Kings
3) La 5ª Estación
4) Shakira y Alejandro Sanz

Song of the Year
1) La Camisa Negra, Juanes (Universal)
2) La Tortura, Shakira y Alejandro Sanz (Sony BMG)
3) Nada es Para Siempre, Luis Fonsi (Universal)
4) Víveme, Laura Pausini (Warner)
5) Volverte a Ver, Juanes (Universal)

Best New Soloist or Group of the Year
1) Lena
2) Lu
3) RBD
4) Reik

Rock

Album of the Year
1) Andrea Echeverri, Andrea Echeverri (Nacional)
2) Con Todo Respeto, Molotov (Universal)
3) Consejo, La Secta All Star (Universal)
4) Consuelo en Domingo, Enjambre (Oso Records)
5) En el Cielo de Tu Boca, Circo (Universal)

 Artist of the Year
1) Circo
2) Enjambre
3) Juanes
4) La Secta All Star

Song of theYear
1) A Eme O, Andrea Echeverri (Nacional)
2) Amateur, Molotov (Universal)
3) Biografía, Enjambre (Oso Records)
4) Nada Valgo Sin Tu Amor, Juanes (Universal)
5) Un Accidente, Circo (Universal)

Tropical

Album of the Year
1) Amanecer Contigo, Frankie Negrón (SGZ Entertainment)
2) Aquí Estamos y De Verdad, El Gran Combo (Sony BMG)
3) Hasta el Fin, Monchy y Alexandra (J&N)
4) Ironía, Andy Andy (Urban Box Office)
5) Una Nueva Mujer, Olga Tañón (Sony BMG)

Best Male Artist
1) Carlos Vives
2) Gilberto Santa Rosa
3) Juan Luis Guerra
4) Marc Anthony

Best Female Artist
1) Brenda K. Starr
2) Melina León
3) Milly Quezada
4) Olga Tañón

Best Group or Duo
1) Aventura
2) El Gran Combo
3) Monchy y Alexandra
4) N’Klabe

Song of the Year
1) Bandolero, Olga Tañón (Sony BMG)
2) Hasta el Fin, Monchy y Alexandra (J&N)
3) Perdidos, Monchy y Alexandra (J&N)
4) Que Ironía, Andy Andy (Urban Box Office)
5) Se Esfuma Tu Amor, Marc Anthony (Sony BMG)

Tropical Merengue Artist of the Year
1) Juan Luis Guerra
2) La Gran Banda
3) Los Toros Band
4) Olga Tañón

Tropical Salsa Artist of the Year
1) El Gran Combo
2) Gilberto Santa Rosa
3) Marc Anthony
4) Tito Nieves

Tropical Traditional Artist of the Year
1) Andy Andy
2) Aventura
3) Carlos Vives
4) Monchy y Alexandra

Best New Soloist or Group of the Year
1) Ciclón
2) Edgar Daniel
3) T4
4) Xtreme

Regional Mexican

Best Album
1) Diez, Intocable (EMI Televisa)
2) Directo al Corazón, Los Tigres del Norte (Fonovisa)
3) Hoy Como Ayer, Conjunto Primavera (Fonovisa)
4) Pensando en Ti, K-Paz de la Sierra (Univision Records)
5) Razón de Sobra, Marco Antonio Solís (Fonovisa)

Best Male Artist
1) Luis Miguel
2) Marco Antonio Solís
3) Pepe Aguilar
4) Sergio Vega

Best Female Artist
1) Ana Bárbara
2) Diana Reyes
3) Isabela
4) Mariana

Best Group or Duo
1) Beto y sus Canarios
2) Conjunto Primavera
3) Intocable
4) K-Paz de la Sierra

Song of the Year
1) Aire, Intocable (EMI Televisa)
2) Eres Divina, Patrulla 81 (Disa)
3) Está Llorando Mi Corazón, Beto y sus Canarios (Disa)
4) Hoy Como Ayer, Conjunto Primavera (Fonovisa)
5) Volveré, K-Paz de la Sierra (Univision Records)

Band/Artist of the Year
1) Banda el Recodo
2) Beto y sus Canarios
3) K-Paz de la Sierra
4) Patrulla 81

Grupero Artist of the Year
1) Bronco – El Gigante de América
2) Grupo Innovación
3) Los Temerarios
4) Marco Antonio Solís

Norteño Artist of the Year
1) Conjunto Primavera
2) Intocable
3) Los Huracanes del Norte
4) Los Tigres del Norte

Ranchero Artist of the Year
1) Ezequiel Peña
2) Luis Miguel
3) Pepe Aguilar
4) Vicente Fernández

Best New Soloist or Group of the Year
1) Los Elegidos
2) Beto Terrazas
3) La Autoridad de la Sierra
4) Zaino

Urban 

Album of the Year
1) Chosen Few El Documental, Chosen Few (Urban Box Office)
2) Desahogo, Vico C (EMI Televisa)
3) Flow La Diskoteka, DJ Nelson (Universal)
4) Los K-Becillas, Master Joe & OG Black (Ole Music)
5) Luny Tunes & Baby Ranks: Más Flow 2, Luny Tunes & Baby Ranks (Machete Records)

Artist of the Year
1) Daddy Yankee
2) Don Omar
3) Master Joe & OG Black
4) Wisin y Yandel

Song of the Year
1) Lo Que Pasó Pasó, Daddy Yankee (El Cartel)
2) Mayor Que Yo, Baby Ranks, Daddy Yankee, Héctor “El Father,” Tonny Tun Tun & Wisin y Yandel (Machete Records)
3) Mírame, Daddy Yankee (Machete Records)
4) Rakata, Wisin y Yandel (Machete Records)
5) Reggaetón Latino, Don Omar (Urban Box Office)

Video of the Year

Artist, Video
1) Laura Pausini, “Víveme”
2) Luis Fonsi, “Nada Es Para Siempre”
3) Luis Miguel, “Que Seas Feliz”
4) Shakira, “No”
5) Vico C, “Desahogo”
6) Anasol, “Nace”

Univision Communications Inc. is a premier Spanish-language media company in the United States. Its operations include Univision Network, the most-watched Spanish-language broadcast television network in the U.S. reaching 98 percent of U.S. Hispanic Households; TeleFutura Network, a general-interest Spanish-language broadcast television network, which was launched in 2002 and now reaches 86 percent of U.S. Hispanic Households; Galavisión, a leading Spanish-language cable network; Univision Television Group, which owns and operates 62 television stations in major U.S. Hispanic markets and Puerto Rico; Univision Radio, a leading Spanish-language radio group which owns and/or operates 67 radio stations in 16 of the top 25 U.S. Hispanic markets and four stations in Puerto Rico; Univision Music Group, which includes Univision Records, Fonovisa Records, and a 50 percent interest in Mexico-based Disa Records labels as well as Fonomusic and America Musical Publishing companies; and Univision Online, a premier Spanish-language Internet destination in the U.S. located at http://www.univision.com. Univision Communications also has a 50 percent interest in TuTv, a joint venture formed to broadcast Televisa’s pay television channels in the U.S., and a non-voting 27 percent interest in Entravision Communications Corporation, a public Spanish-language media company. Univision Communications is headquartered in Los Angeles with television network operations in Miami and television and radio stations and sales offices in major cities throughout the United States.