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Listen to podcast with John Baker, creator, The Asking Formula about how to ask for what you want

Posted by Elena del Valle on October 10, 2011

John Baker, creator, The Asking Formula

John Baker, creator, The Asking Formula

Photo: The Asking Formula

A podcast interview with John Baker, creator, The Asking Formula is available in the Podcast Section of Hispanic Marketing & Public Relations, During the podcast, John discusses how to ask for what you want with Elena del Valle, host of the podcast.

John is a former senior executive and sales staff of American Express and Ameriprise Financial and a consultant. After spending several years studying the fears and trepidations people demonstrated in situations across the spectrum of human interactions he concluded that many people do not know the best way to get what they want. He documented the simplest tactics and strategies that he observed in people who were getting exactly what they were after.

John conceived of a process, an uncomplicated easy-to-repeat formula with six straightforward, adaptable steps, to achieve what he believes is the most compelling, confident and effective way to ask for what you want. He applied it in his own leadership and has taught it to many leaders and sales professionals in the country. He can be found at

To listen to the interview, scroll down until you see “Podcast” on the right hand side, then select “HMPR John Baker” click on the play button below or download the MP3 file to your iPod or MP3 player to listen on the go, in your car or at home. To download it, click on the arrow of the recording you wish to copy and save it to disk. The podcast will remain listed in the October 2011 section of the podcast archive.