Saturday, October 19, 2019





Podcast with Francisco Serrano about why an agile leader is key to success

Posted by Elena del Valle on May 20, 2019

Francisco Serrano, CEO, 121

Francisco Serrano, CEO, 121

Photo: Jesus Lara

A podcast interview with Francisco Serrano, CEO, 121 is available in the Podcast Section of Hispanic Marketing and Public Relations, HispanicMPR.com. During the podcast, he discusses why an agile leader is key to success with Elena del Valle, host of the HispanicMPR.com podcast.

Francisco, who is also president and chief speed officer of 121, is a branding specialist with over twenty years of experience in mid-to-large-sized national and international organizations. He has worked primarily in corporate and product development, brand strategy and brand architecture, packaging as well as in video and web development.

Prior to starting 121, Francisco worked as the director of Client Services at Alazraki, a leading advertising agency in Mexico. He also served in leadership roles at C&A, a European retail store conglomerate, where he headed communications management and new product development. Francisco has been a key player in international brand implementations for McCormick, Bayer, Heineken, Cadbury, OxiClean, Ferrero Rocher, and Hershey’s. He has worked in the launch strategy campaigns for RB’s Lysol and Air Wick.

To listen to the interview, scroll down until you see “Podcast” on the right hand side, then select “HMPR Francisco Serrano” and click on the play button below or download the MP3 file to your iPod or MP3 player to listen on the go, in your car or at home from the RSS feed. Some software will not allow flash, which may be necessary for the play button and podcast player. If that is your case, you will need to download the file to play it. To download it, click on the arrow of the recording you wish to copy and save it to disk. The podcast will remain listed in the May 2019 section of the podcast archive.



Podcast with Jeff Kreisler, co-author, Dollars And Sense about behavior economics

Posted by Elena del Valle on April 22, 2019

Jeff Kreisler, co-author, Dollars And Sense

Jeff Kreisler, co-author, Dollars And Sense

Photo: Betsy Bell

A podcast interview with Jeff Kreisler, co-author, Dollars And Sense (see Authors explore behavioral economics issues) is available in the Podcast Section of Hispanic Marketing and Public Relations, HispanicMPR.com. During the podcast, he discusses behavioral economics with Elena del Valle, host of the HispanicMPR.com podcast.

Kreisler’s bio describes him as “just a typical Princeton educated lawyer turned award-winning comedian, best-selling author and champion for behavioral economics.” His second book is Dollars And Sense: How We Misthink Money and How To Spend Smarter co-authored with Dan Ariely. He tries to use behavioral science, practical experience and humor to understand, explain and change the world.

Kreisler is editor-in-chief of PeopleScience.com. He won the Bill Hicks Spirit Award for Thought Provoking Comedy, writes for TV, politicians and chief executive officers.

To listen to the interview, scroll down until you see “Podcast” on the right hand side, then select “HMPR Jeff Kreisler” and click on the play button below or download the MP3 file to your iPod or MP3 player to listen on the go, in your car or at home from the RSS feed. Some software will not allow flash, which may be necessary for the play button and podcast player. If that is your case, you will need to download the file to play it. To download it, click on the arrow of the recording you wish to copy and save it to disk. The podcast will remain listed in the April 2019 section of the podcast archive.

Podcast with Diane DiResta, CSP, author, Knockout Presentations, on why public speaking is the new competitive advantage

Posted by Elena del Valle on February 18, 2019

Diane DiResta, CSP, author, Knockout Presentations

Diane DiResta, CSP, author, Knockout Presentations

Photo:
Diane DiResta

A podcast interview with Diane DiResta, CSP, author, Knockout Presentations (see Consultant updates public speaking guide) is available in the Podcast Section of Hispanic Marketing and Public Relations, HispanicMPR.com. During the podcast, she discusses why public speaking is the new competitive advantage with Elena del Valle, host of the HispanicMPR.com podcast.

Diane is founder and chief executive officer of DiResta Communications, Inc., where she coaches leaders on communications and public speaking to gain business influence and impact. She serves as adjunct faculty, and is an international speaker and guest lecturer on four continents. Diane’s experience ranges from working with chief executive officers to media training sports and entertainment celebrities.

Prior to starting her business, Diane worked for the New York City Board of Education as a speech therapist, served as a training specialist for Salomon Brothers and was assistant vice president of Drexel Burnham’s Institutional Sales and Training Trading Program. She speaks to corporate women’s initiatives to build confidence in their leadership.

To listen to the interview, scroll down until you see “Podcast” on the right hand side, then select “HMPR Diane DiResta” and click on the play button below or download the MP3 file to your iPod or MP3 player to listen on the go, in your car or at home from the RSS feed. Some software will not allow flash, which may be necessary for the play button and podcast player. If that is your case, you will need to download the file to play it. To download it, click on the arrow of the recording you wish to copy and save it to disk. The podcast will remain listed in the February 2019 section of the podcast archive.

Listen to song- New Jersey musician releases first solo mini albums

Posted by Elena del Valle on February 8, 2019

D-CYPL For the Cause

D-CYPL For the Cause

Photos, song: Greg L.Hines, D-CYPL

Hip hop artist D-CYPL released For the Cause, his first mini albums, in January 2019. Scroll down to listen to a song from the album.

Christopher Collins, known in hip hop circles as D-CYPL, was born in Livingston, New Jersey. He began his music career after being introduced to Producer Brother Noyze The Mad Musician (Greg L.Hines) by a mutual friend Murdock (Theo Holmes). D-CYPL is a member of Jersey Advocates, a hip hop duo; MK836, an electronica and trip hop duo; and second lead producer for Mindless Sound Records, LLC.

He began his solo hip hop career with the release of two mini albums (extended plays) For The Cause (he wrote the beats and lyrics) and For The Cause Remixed (remixed By Brother Noyze The Mad Musician).

D-CYPL
D-CYPL was born in Livingston, New Jersey

 

He avoided profanity and typical beats often over used in today’s hip hop for beats he felt would help be relevant today while paying respect to hip hop as a culture. He meant for the lyrics to be “socially relevant and conscious but never preachy.”

 

Podcast with Linda Jane Smith, author, Lessons from The Meanest Woman Alive, about how women can unleash their power

Posted by Elena del Valle on January 21, 2019

Linda Jane Smith, author, Lessons from The Meanest Woman Alive

Linda Jane Smith, author, Lessons from The Meanest Woman Alive

Photo: Linda Jane Smith

A podcast interview with Linda Jane Smith, author, Lessons from The Meanest Woman Alive (see Lawyer shares advice with women on breaking glass ceiling) is available in the Podcast Section of Hispanic Marketing and Public Relations, HispanicMPR.com. During the podcast, she discusses how women can unleash their power with Elena del Valle, host of the HispanicMPR.com podcast.

Linda strives to strike fear into the heart of opposing counsel. According to her resume, she is one of the top five female litigators in the United States. She is teaching working women in varied fields to shine, lead and succeed, not by leaning in or out manning the men, but by using their unique feminine advantages to advance their careers.

To listen to the interview, scroll down until you see “Podcast” on the right hand side, then select “HMPR Linda Jane Smith” and click on the play button below or download the MP3 file to your iPod or MP3 player to listen on the go, in your car or at home from the RSS feed. Some software will not allow flash, which may be necessary for the play button and podcast player. If that is your case, you will need to download the file to play it. To download it, click on the arrow of the recording you wish to copy and save it to disk. The podcast will remain listed in the January 2019 section of the podcast archive.


Smashing Glass & Kicking Ass

Click to buy Smashing Glass & Kicking Ass


Podcast with Tabitha Scott, CEO, Cole Scott Group, about year end mania, the perfect time to recharge

Posted by Elena del Valle on December 17, 2018

Tabitha Scott, CEO, Cole Scott Group

Tabitha Scott, CEO, Cole Scott Group

Photo: Cole Scott Group

A podcast interview with Tabitha Scott, CEO, Cole Scott Group is available in the Podcast Section of Hispanic Marketing and Public Relations, HispanicMPR.com. During the podcast, she discusses year end mania, the perfect time to recharge with Elena del Valle, host of the HispanicMPR.com podcast.

Tabitha is a certified energy manager CEM, and certified demand side manager CDSM and completed four levels of human biofield accreditations. She was formerly chief executive officer of Military Assistance Company. She served as senior vice president of Innovation & Sustainability at Balfour Beatty Investments and Lend Lease Americas. Tabitha is an advisor and speaker on energy, change management and innovation, with several published works.

To listen to the interview, scroll down until you see “Podcast” on the right hand side, then select “HMPR Tabitha Scott” and click on the play button below or download the MP3 file to your iPod or MP3 player to listen on the go, in your car or at home from the RSS feed. Some software will not allow flash, which may be necessary for the play button and podcast player. If that is your case, you will need to download the file to play it. To download it, click on the arrow of the recording you wish to copy and save it to disk. The podcast will remain listed in the December 2018 section of the podcast archive.

Podcast with Shelley Callahan, director, Development Children Incorporated, on why donating to nonprofits is good for business

Posted by Elena del Valle on November 13, 2018

Shelley Callahan, director, Development, Children Incorporated

Shelley Callahan, director, Development, Children Incorporated

Photo: James Callahan

A podcast interview with Shelley Callahan, director, Development, Children Incorporated is available in the Podcast Section of Hispanic Marketing and Public Relations, HispanicMPR.com. During the podcast, she discusses why donating to nonprofits is good for business with Elena del Valle, host of the HispanicMPR.com podcast.

Shelley started her career in the non-profit sector in 2006 when she co-founded Books on Wheels, to provide free books to children in low-income neighborhoods across the United States. She expanded her work in the humanitarian sector by working with international aid organizations. Her work  took her to Colombia to dig wells, Haiti to manage medical teams, and Nepal and Uganda to provide clean water solutions to indigenous populations living in poverty. Through her work with Children Incorporated, Shelley has helped thousands of impoverished children in Asian countries such India as Sri Lanka as well as in Africa, Latin America, and United States.

To listen to the interview, scroll down until you see “Podcast” on the right hand side, then select “HMPR Shelley Callahan” and click on the play button below or download the MP3 file to your iPod or MP3 player to listen on the go, in your car or at home from the RSS feed. Some software will not allow flash, which may be necessary for the play button and podcast player. If that is your case, you will need to download the file to play it. To download it, click on the arrow of the recording you wish to copy and save it to disk. The podcast will remain listed in the November 2018 section of the podcast archive.

 

Podcast with Joe Skelley, marketing and events specialist, OverDrive, Inc., about Digital Bookmobile

Posted by Elena del Valle on October 15, 2018

 Joe Skelley, marketing and events specialist, OverDrive, Inc.

Joe Skelley, marketing and events specialist, OverDrive, Inc.

Photo: OverDrive

A podcast interview with Joe Skelley, marketing and events specialist, OverDrive, Inc. is available in the Podcast Section of Hispanic Marketing & Public Relations, HispanicMPR.com. During the podcast, he discusses the Digital Bookmobile with Elena del Valle, host of the HispanicMPR.com podcast.

Joe manages the tour route and logistics of OverDrive’s Digital Bookmobile. He has a background in promotional communication and events, is an avid book reader, and can always be found listening to an audiobook in Libby while walking Roscoe, his Boston terrier.

To listen to the interview, scroll down until you see “Podcast” on the right hand side, then select “HMPR Joe Skelley” and click on the play button below or download the MP3 file to your iPod or MP3 player to listen on the go, in your car or at home from the RSS feed. Some software will not allow flash, which may be necessary for the play button and podcast player. If that is your case, you will need to download the file to play it. To download it, click on the arrow of the recording you wish to copy and save it to disk. The podcast will remain listed in the October 2018 section of the podcast archive.

Podcast with Geri Stengel, research advisor, American Express, about State of Women-Owned Businesses Report

Posted by Elena del Valle on October 8, 2018

Geri Stengel, research advisor, American Express

Geri Stengel, research advisor, American Express

 

Photo: Ventureneer

A podcast interview with Geri Stengel, research advisor, American Express is available in the Podcast Section of Hispanic Marketing and Public Relations, HispanicMPR.com. During the podcast, she discusses State of Women-Owned Businesses Report with Elena del Valle, host of the HispanicMPR.com podcast.

Geri is president of Ventureneer. She has taught entrepreneurship at The New School, facilitated Kauffman FastTrac courses for entrepreneurs, researched best practices in social media for businesses, and founded a company that provides training and online resources to entrepreneurs and small business owners who want to break through the $1 million revenue level.

Geri was a board member for the New York City Chapter of the National Association of Women Business Owners for eight years. She was recognized as one of 17 Inspiring Women to Watch in 2017 in Inc. In 2016, she became a mentor for WE NYC and in 2015, she won the Madam C.J. Walker Business Leadership Award from the National Minority Business Council.

To listen to the interview, scroll down until you see “Podcast” on the right hand side, then select “HMPR Geri Stengel” and click on the play button below or download the MP3 file to your iPod or MP3 player to listen on the go, in your car or at home from the RSS feed. Some software will not allow flash, which may be necessary for the play button and podcast player. If that is your case, you will need to download the file to play it. To download it, click on the arrow of the recording you wish to copy and save it to disk. The podcast will remain listed in the October 2018 section of the podcast archive.

Podcast with Ismael El-Qudsi, CEO, Internet Republic, about turning employees into brand ambassadors

Posted by Elena del Valle on September 17, 2018

Ismael El-Qudsi, C.E.O., Internet Republic

Ismael El-Qudsi, C.E.O., Internet Republic

Photo: Internet Republic

A podcast interview with Ismael El-Qudsi, chief executive officer, Internet Republic is available in the Podcast Section of Hispanic Marketing & Public Relations, HispanicMPR.com. During the podcast, he discusses turning employees into brand ambassadors with Elena del Valle, host of the HispanicMPR.com podcast.

Ismael, technical engineer in Computer Management, is also chief executive officer of SocialPubli.com and SocialReacher, founded in 2015 and 2016 respectively. Internet Republic is the parent company of both. Prior to establishing Internet Republic, Ismael was head of search engine optimization and social media at Havas. Previously, he was in charge of Microsoft’s search engine Bing in Spain.

To listen to the interview, scroll down until you see “Podcast” on the right hand side, then select “HMPR Ismael El-Qudsi2018” and click on the play button below or download the MP3 file to your iPod or MP3 player to listen on the go, in your car or at home from the RSS feed. Some software will not allow flash, which may be necessary for the play button and podcast player. If that is your case, you will need to download the file to play it. To download it, click on the arrow of the recording you wish to copy and save it to disk. The podcast will remain listed in the September 2018 section of the podcast archive.