Australian resident offers business advice to United States Spanish speakers

Posted by Elena del Valle on September 19, 2008

Creando Empresas Fabulosas book cover

Entrepreneur Alicia Castillo Holley, a resident of Australia, wants to spread the word about creating wealth among Spanish speakers including those who live in the United States via her self published title Creando Empresas Fabulosas como crear, reinventar, y financiar empresas de alto impacto (Spanish for creating fabulous businesses how to create, reinvent and finance high impact businesses).

The insights in the book are based on the author’s 10 years of experience as well as hundreds of case studies in several countries, mostly in Latin America. She focuses her recommendations on two of Jeffrey Timmons’ three theories about the evaluation of businesses. It is her belief that establishing new businesses requires tremendous effort and that the effort is only worthwhile if the result is a fabulous business.

Alicia Castillo Holley, president of Ventures Latinas LLC,

The 148-page paperback book, Castillo Holley’s fifth title, is divided into three parts: Creando Empresas Fabulosas, from page 11 to 53; Reinventando Empresas from page 55 to 84; and Financiamiento Fabuloso. Published earlier this year the book sells for $29.

Castillo Holley, president of Ventures Latinas LLC, has consulted, mentored or coached almost 500 young businesses or individuals who want to launch their ideas, and has trained 4,000 people in wealth creation, venture capital, entrepreneurship, innovation, and managing change.