Motor Trend and Yahoo! Forge Deal to Expand Reach in Online U.S. Hispanic Market

Posted by Elena del Valle on March 4, 2005

New York, NY & Sunnyvale, CA–(HISPANIC PR WIRE)–March 4, 2005–PRIMEDIA’s MOTOR TREND and Yahoo! Inc. today announced an agreement to provide Spanish-language content on Yahoo! en español’s newly revamped Autos site and a link from Yahoo! Autos to MotorTrend.com. This agreement creates one of the most comprehensive resources on the Web for Spanish-language automotive content and addresses the rapidly growing demand for online targeted content. MotorTrend.com to Link from Yahoo! and Autos MotorTrendEnEspanol.com to Provide Content to Yahoo! en español Autos  More